Case study: EWZ - Zurich

EWZ’s in-house media team of 10 creators and 20 external collaborators needed more than just talent. They needed structure.

This partnership marks a major milestone for PRODUCER: serving a Swiss public utility with the highest standards. It’s proof that creative production at enterprise scale doesn’t need to be chaotic — it can be organized, collaborative, and joyful.

Case Study

EWZ (Elektrizitätswerk der Stadt Zürich) is one of Switzerland’s leading energy providers, owned by the City of Zurich. Beyond delivering electricity to hundreds of thousands of customers, EWZ is a driving force in shaping Zurich’s sustainable future — and in telling that story through content. Their in-house media department, produces a wide range of media: from documentaries and event coverage to social campaigns and internal communications. As content demands increased, so did the need for a structured, secure, and collaborative platform to manage it all.

The stats

1. Enterprise-Ready Workflow

2. 45% Tool Reduction:

3. 50% Faster Pre-Production

4. Real-Time Collaboration

5. Cloud-Native on Azure:

"With PRODUCER, we finally have a system that supports how we actually create. It’s structured, collaborative, and built for creative teams like ours.”
Hadrien Jean-Richard, Head of Storytelling & Communication Services, EWZ

Challenge

As Zurich’s official energy provider, EWZ is not only powering the city — it’s also telling its story. With a fast-growing demand for social, documentary, commercial, and internal content, EWZ’s in-house media team of 10 creators and 20 external collaborators needed more than just talent. They needed structure.
The challenge: how to manage content production at scale while maintaining Swiss-grade compliance, data security, and creative excellence — all within the same tool.

Solution

EWZ selected PRODUCER – Maker Machina after a rigorous enterprise procurement process testing for security, scalability, and Azure-readiness. Working closely with Hadrien Jean-Richard, EWZ’s Head of Storytelling & Communication Services, PRODUCER was tailored with smart templates to guide creative teams from briefing to delivery.

The platform now serves as a central collaboration hub, enabling EWZ to unify internal and external workflows — from the first idea to final approval.


Results

1. Enterprise-Ready Workflow: PRODUCER passed EWZ’s high compliance standards, proving it can support public utilities and complex enterprise environments.
2. 45% Tool Reduction: By consolidating multiple tools into one system, the team works more efficiently with fewer handovers.
3. 50% Faster Pre-Production: Smart templating accelerates briefing and planning, letting creatives focus on creativity, not admin.
4. Real-Time Collaboration: Internal and external collaborators now work in sync, ensuring faster delivery and stronger storytelling.
5. Cloud-Native on Azure: All projects benefit from centralized asset management and scalable storage.